Think about it. Every time you have entered a new office building, the first area you enter is where you create your first impression of the business you are dealing with. Usually, this is the reception area. From the furniture to the décor to its cleanliness, everything about this room affects your opinion of the people who work there. Now think about how your reception area looks. What initial perception do you think your customers and job applicants have about your business?
A clean, well organized, and stylish reception area will immediately give people a feeling of ease. They will expect you to be trustworthy and intelligent. They will believe your business is successful and lucrative.
The first thing a person sees when entering a lobby or reception area is the reception desk, since they will be focused on talking to a person right away. The style of this desk will say a good deal about what sort of business they have entered. A traditional or old fashioned design will give a feeling of a business with a lot of experience and a deep foundation. A more modern style will give the impression that you have your finger on the pulse of today’s trends and abound with creativity. They will also pay attention to how your receptionist or customer service representative is positioned. Is there plenty of room to work? Do you provide them with comfortable seating and some privacy? In other words, are you a kind employer?

After speaking to the receptionist, customers look for a place to sit. Again, the style of the seating creates different impressions. No style is any better than another; just different. However, whatever style you choose, make sure that the furniture is clean, undamaged, comfortable, and professional. Your fluffy plump sofa at home would not be appropriate; no matter how much you enjoy sitting in it. Make sure that your sofas and guest seats are well coordinated if they are not from a matching set. If you have no eye for such things, ask your office furniture retailer for help or contact an interior designer.
What you place in your reception area also tells people much about who you are. So tables, bookshelves, and other surfaces are also a vital component of any reception area. A bookshelf filled with books by Voltaire and Rousseau will clearly give the impression that deep thinkers work there. Surfaces decorated with souvenirs from around the world will create the picture of cultured professionals. A coffee table with neatly folded financial and business papers available to read will create the belief that this business is always up to date with the business world. A side table with hot coffee and cold bottled water always available will help customers feel they will be well taken care of.
My advice for any business hoping to make a great first impression with customers and job applicants is to take a critical eye to your lobby or reception area. Look for scuffs, scratches, and tears in the furniture. Make sure everything is as clean as possible. Ask your receptionist or customer service representative how easy it is to work in their space and if they are comfortable. Sit in your seats and decide if you would want to sit there if you were the customer. Make sure you have enough surfaces and storage areas, and think about what impression you are making with what you display on them. Finally, ask yourself would you rather your customers perceive your business as mature and steadfast or young and vibrant. The impression your reception area creates will help determine the customers and employees you attract. If you would like to see what Gator Office Furniture has to offer for your reception area, check out our weekly specials on our site.As always, you can call us at (904)724-6400, follow us on Twitter, or browse our website for more information.


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